Employer Branding: your free guide, key tips and next workshop

Every organisation has an Employer Brand; even if they decide not to define or codify it, it exists. As well as an Employee Value Proposition - every employee being part of an organisation is having an experience.

What not all organisations do is activate, internally or externally, their Employer Brand or Employee Value Proposition. They don’t tell their story, yet this is one of the best ways to engage with their different stakeholders.

And using storytelling to communicate about your Employer Branding doesn’t mean you need to create a story about your brand, it means you need to tell your own organisation’s story, and it starts by diving into your culture.

Your free Employer Branding Guide

Within the Great Place to Work Community, members use their different Great Place to Work recognition and certification to promote their Employer Brand which brings third-party credibility to their strategy. We have put together an easy-to-follow guide to gather all the great ideas of our Community to bring out and enhance their Employer Brand and Employee Value Proposition.

Download the Employer Branding Guide for free 👇

Employer Branding Resources

• How Esri Ireland uses their Great Place to Work recognition to leverage their Employer Brand
• The Red Cube Podcast: Employee Advocacy and Boosting Your Employer Brand, in conversation with Datadog
• 8 Ways to Build an Effective Employer Brand

About Great Place to Work®

Great Place to Work® is the global authority on workplace culture. We help organisations quantify their culture and produce better business results by creating a high-trust work experience for all employees. We recognise Great Place to Work-Certified™ companies and the Best Workplaces™ in more than 60 countries. To join the thousands of companies that have committed to building high-trust company cultures that help them attract, retain and take care of their people, contact us about getting Certified today.